سياسة الخصوصية

Rayah UAE  •  Last Updated: 13 August 2026

Rayah UAE ("Rayah," "we," "us," or "our") is committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit our website, contact us, or purchase from us.

This policy is governed by and designed to comply with Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (the "PDPL") and its Executive Regulation (Cabinet Decision No. 33 of 2024), as enforced by the UAE Data Office, together with any other applicable data protection laws of the United Arab Emirates.

By using our website or services, you acknowledge that you have read and understood this policy.

Who We Are

Rayah UAE is a Dubai-based retailer of authenticated pre-owned and brand-new-in-box luxury fashion goods.

For any privacy-related questions or requests, contact us at:

Email: info@rayah-uae.com

Information We Collect

We may collect the following categories of personal data:

  • Identity and contact details — your name, email address, phone number, billing and shipping address.
  • Order and transaction information — items purchased or enquired about, order history, and payment confirmation details. Card payments are processed by our payment providers; we do not store full card numbers on our systems.
  • Communications — information you provide when you contact us by email, WhatsApp, social media, contact forms, or customer support, including authentication or sourcing requests.
  • Technical and usage data — IP address, browser type, device information, and cookie data collected automatically when you use our website.
  • Marketing preferences — your consent status and preferences for receiving communications from us.

How We Use Your Information

We process your personal data for the following purposes:

  • To process, fulfil, and deliver your orders and manage returns or exchanges.
  • To communicate with you about orders, enquiries, sourcing requests, and customer support.
  • To verify identity and prevent fraud, particularly given the high value of the goods we sell.
  • To operate, maintain, and improve our website and services.
  • To send you marketing communications where you have consented, from which you may opt out at any time.
  • To comply with our legal, regulatory, tax, and anti-money-laundering obligations under UAE law.

We rely on your consent, the performance of our contract with you, our legitimate business interests, and compliance with legal obligations as our lawful bases for processing, as recognised under the PDPL.

How We Share Your Information

We do not sell your personal data. We share it only where necessary, with:

  • Service providers who support our operations — including our e-commerce platform (Shopify), payment processors, and IT and marketing service providers.
  • Shipping and logistics partners (such as DHL, Aramex, or Emirates Post) to deliver your orders.
  • Professional advisers and authorities — including legal, accounting, or regulatory authorities where required by UAE law or to protect our rights.
  • Third parties with your consent, or as part of a business sale or reorganisation.

International Data Transfers

Some of our service providers may store or process data outside the UAE. Where personal data is transferred outside the UAE, we take reasonable steps to ensure it is protected in accordance with the PDPL, including transferring data only to jurisdictions with adequate protection or under appropriate contractual safeguards.

Cookies

Our website uses cookies and similar technologies to enable core functionality, remember your preferences, analyse website traffic, and support marketing. You can manage or disable cookies through your browser settings, although some features of the site may not function properly as a result.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, including to meet legal, tax, accounting, and fraud-prevention requirements. When data is no longer needed, we securely delete or anonymise it.

Data Security

We apply appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or alteration. While we take security seriously, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

Your Rights

Under the PDPL, you have the right to:

  • Be informed about how your personal data is used.
  • Access the personal data we hold about you.
  • Request correction of inaccurate or incomplete data.
  • Request erasure of your data in certain circumstances.
  • Object to or request restriction of processing.
  • Request data portability.
  • Withdraw your consent at any time, including opting out of marketing.

To exercise any of these rights, contact us at info@rayah-uae.com. We may need to verify your identity before responding, and we will respond within the timeframes required by law. If you believe we have not handled your data properly, you may also lodge a complaint with the UAE Data Office.

Children's Privacy

Our website and services are intended for individuals aged 18 and over. We do not knowingly collect personal data from minors. If you believe a minor has provided us with personal data, please contact us and we will delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page with a revised "Last Updated" date. We encourage you to review it periodically.

Contact Us

If you have any questions about this Privacy Policy or how we handle your data, please contact us at info@rayah-uae.com.